Hunters and Unicorns | The Playbook Universe – Dan Miller #012

Welcome to Hunters and Unicorns: The Playbook Universe. Today we welcome Dan Miller! Key takeaways from this episode are: • What it took to close a deal worth just short of $100m • Why he never missed his number • Why allies and mentors in GTM community are essential Dan Miller is a GTM Advisor at Loft Lab sand Observable, focusing on revenue strategies. In this Hunters and Unicorns podcast, Dan reflects on his career-defining moments at prestigious companies such as Splunk, Nimble Storage, Sumo Logic and SignalFX. He shares his experience when transitioning from an IC to a Leadership role and the challenges he faced. Dan is a force of nature within the playbook space. His list of achievements is extensive and includes; • Exceeding 100% every year • Closed the larges deal in Splunk’s history • Exposed to the playbooks of both John McMahon and Mark Cranny We loved understanding more from Dan about identifying early-stage companies and the right strategies needed for implementation. How can champions really be identified consistently? What are the real impactful metrics when it comes to sales? Dan shares with us his insight pertaining to sales as a science as opposed to an art. He also shares the inspirational story of Mark Cranney and his journey including competing with the Bladelogic team at Opsware and driving a $1.6 billion sale to HP. Dan gives us real insight to the SignalFX story! This episode is not to be missed!


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