Saving a DEAD DEAL Against All Odds, w/Jennifer Ortegón

In this episode of RAW STORIES LIVE, we sit down with Jennifer Ortegón, Enterprise Account Executive at Harness, to hear how she saved a major account on the verge of churn. With an RFP already in motion and a competitor lined up to replace them, everything was stacked against her.

Jennifer had to dig deep, rebuild trust, and take a bold approach. From gathering data to relentless preparation, she and her team refused to back down, showing up day after day until they changed the game.

This is a masterclass in resilience, strategic thinking, and leadership in high-stakes sales.

Key Topics Covered:

00:00 Intro

1:15 A crushing loss

4:16 The account no one wanted

8:03 The turning point

10:52 Winning back trust

12:46 The emotional moment

14:38 Lessons in resilience

3 Biggest Lessons:

Data is power – Understanding real usage data gave Jennifer the leverage to turn the deal around.

Trust is earned through action – Showing up consistently and demonstrating commitment made all the difference.

Own the problem, own the solution – Jennifer refused to let go, took full ownership, and transformed a losing situation into a victory.

Thanks for listening! This episode was hosted by Simon Koutis and Ollie Kuehne, founders of Hunters & Unicorns, and post-produced by the team at videoforce.pro.

If you enjoyed this episode, please drop a like/share and subscribe to our channel!

Episode’s Links:

Jennifer Ortegon on LinkedIn: https://www.linkedin.com/in/jenniferortegon/

Harness Website: https://www.harness.com

Connect with Hunters & Unicorns:

Website: http://huntersandunicorns.com

Twitter: http://twitter.com/HuntersUn1corns

Instagram: http://instagram.com/huntersandunicorns

Blog: http://huntersandunicorns.com/blog

Notable Quotes: “This will be different.” – Brian Johnson “We just kept showing up every day until we won the deal.” – Jennifer Ortegon

#rawstorieslive #softwaresales #huntersandunicorns